Domain Names -How to Make Huge Profit by Right Choices

How You Can Make Money from Right Choice of Domain Names:

Everyone is so concerned about the design of the website and the contents to plug onto it. Business owners are particularly concerned about how to gain back the investments that they have poured into it. So often the domain name is given the least attention by these people.
Little did they know that the name chosen for the web site is a crucial element for any ebusiness to succeed online. Below are some of the things that you need to remember about these names:
•Domain names are what set you apart from all the other sites on the net. Your name serves as your primary identifier as an existing entity on the net. Thus, if you would like to be popular in the World Wide Web, you have to give you website a catchy name so it can easily be remembered by your target market.
•Domain names make your site known to the search engines. These search engines are the primary programs that control and manipulate the existence of any site on the net. When your site does not have an effective name, you will most likely have lower page ranking.
•Domain names should not deviate from what your business site stands for. Since the name is what people remember when they want to access the site, therefore, the name that you provide to your site must be able to relevantly speak about what your site is all about.
•Domain names should bear significance to the search engines. Since the search engines are the primary programs that assess and evaluate the usability of the site based on what it contains, including the name, therefore, you need to make it a point that your name also speaks relevantly with your site.
Here comes are 7 conventional tips towards the effective naming of your web site:
1. Do not give in to the idea of giving a domain name just for the sake of doing it. Remember, the name you choose creates a severe impact on your business. As it is, it should then be given great attention and importance.
2. Never rush yourself in choosing a domain name. Give yourself the right amount of time to assess and study every name that you have in mind. Try to study how each can make good and positive impact on your ebusiness. In the end, Find more than one name that you think can potentially give you enormous success.
3. Ask other people about what they think of your choices. To get the best domain name, always make other people, especially the experts in the field, get involved in evaluating and choosing the right name. Their feedback and reviews about the name you want to use should matter but never be the deciding end.
4. Do your own research about where to find good domain names. There are sites that offer professional help in customizing your what you want. You can seek help from these sites and from there you can make a sound judgment about what names are good for your e-business.
5. Try to be observant. Look into what common denominator every established site has and try to arrive at your own unique sense of naming style. You can actually pick up some few good tips on these credible sites. As these sites have proven track of record in generating good traffic just because of their domain names, they are indeed worthy of being observed and investigated
As below are the four best and effective methods revealed for a profitable name:
• Find a domain name that rings a bell to the clients. Just like naming your product or your business name, you should opt at naming your domain which makes an easy attribution or an association on something that is popularly known.
• You can Find from the domain names that have been inactive for some time and are being re-sold. There are a lot of sites that offer such services and all you have to do is to be cautious about the names that are being sold. These names are as good as the other names because they have been tested on the market and their attributes have already been established online.
• If you wish to customize your own domain name, make sure that it is not something that is complicated neither to write nor to remember. More often than not, customizing a name should bear the characteristics of being short yet meaningful, compacted yet leaves a mark. These and all should be characterized on your name.
• To make your domain name appealing to search engines, you can incorporate some relevant keywords on it. This will make it more easily searched and located because of the easy and related terms injected on it. In addition, the name becomes a little more search engine friendly due to the presence of the related keywords; thus making your whole website more potentially driven towards being ranked better and higher.
This guide will also help you find great domains to buy and get them for a great deal.
• Keywords
First things first lets talk about keywords. Keywords are very very important when looking for domains to register or buy. These keywords will determine ad competition, popularity, and also search volume. By looking at the keywords you can pretty much tell if they are good or not. Good way to find out if a keyword is popular or not Research out Google Keyword tool this site will tell you if the keywords have search volume and ad competition. Very useful tool when determining the value of a domain. Lets take Games.com for instance if you do a search with this tool for "Games" you can see that the Ad Competition is very high and that search volume is high as well. Look for keyword rich domains. Also make sure that the keywords go good with each other. If you have 2 really good keywords but are not related to each other the domain may still be worth nothing.
• Length
Length is also an important part in the value of a domain. Basically the shorter the domain the better. This does not mean that it will automatically be worth more if it is 7 characters in length. As stated before remember keywords are very very important.
• Age
The age of a domain matters. Its not a big factor but a domain that is 10 years old is probably going to be a little better than a domain that was just registered. I can also add here that PR(Page Rank) is important also. If a domain has a good PR is will be worth more as well. This can also tell you if there was a site up on the domain as well. This is attractive for buyers because if a site was once up it could be still getting traffic. To see if a website was once up on a domain you own check this site out Way Back Machine it will show you the site that was once up on the domain if any.
• Traffic & Revenue
Traffic is important because domainers are looking for domains that have built in traffic. If a domain is getting 15k Unique Visitors a month then it is probably going to be worth a lot more than if it has none. Traffic is what is going to drive revenue. Revenue can be collected from a number of different resources. The most popular ways are from parking the domain or putting adsense on a mini-site. Most people will pay for the price of a domain and 1 years revenue. For instance lets say Games.com was for sale. Lets say the price of the domain in the sellers eyes is $2,000 and is making $4 a day in revenue in parking. The domain would sell for $3460 ($2,000 for the domain and $1,460 for the revenue.)
• Google & Yahoo:
Google is the biggest search engine on the planet right now. So most people use Google and want to get their pages ranked in their rankings. So when you see people say 2,000,000 results for Plastic Jugs or something to that affect it is probably not accurate. The acurate way to search the keywords in Google is to put "" around the keywords. For example if you search for Movie Porch on Google it comes up with 577,000. If you put the words in quotes("") it only come up with 257 results. Google can be misleading if not used right. Google adds to the value because it shows how many times those key words pop up together in websites. The more the better.
• Backlinks
Backlinks are a sign of a website being used at one point or there was some marketing for the domain done. These are good if you want some traffic that is existing for the domain. To see if you have backlinks on your domain Research out Marketleap.com. It will tell you if there are back links on major search engines.
• Bad Value
Things that can take away value from a domain name are "-", Numbers, misspellings, and domains that just dont make sense.
• Evaluation
Let me take you through a process of how i evaluate a domain.
MoviePorch.com is the domain i will evaluate.
Google: 257 Frequency:103 Backlinks:145 Ad Score for these 2 words together are zero. The search volume is pretty much non existant. Just over 2 months old. The 2 keywords do not fit together. There is a site up on it now but not bringing in much revenue. Length is kind of long for a domain like this. I would classify this domain as a Brandable. Which basically means for this domain to have any value it would have to be marketed and branded by a website. So as far as reseller value i would value this domain at Low $xx mark. For an end user it could be worth millions.
Another point i want to point out is that any domain can be worth anything. An end user might want an off the wall domain to brand themselves and buy that domain for $x,xxx. This guide is to show people what a domain "MIGHT" be worth to a domain RESELLER. If you don't think your domains are worth anything then try developing mini-sites for them. Making a good website always adds value to the domain name. Also this guide is for .com but can also be applied to ccTLDs and other extensions.
Here are the most effective ways on how to name a web site:
1. Research out how other successful webmasters are naming their sites. From this perspective, you will able to get some ideas on what conventions are followed in naming a domain. Look at how great sites like Yahoo, Google, and MSN have come up with such a brilliant idea on how they named their site.
2. You can also Research from domain naming sites on what sort of names that sell best. There are names that are for sale for such a cheap price because they have been stagnant for quite some time.
3. Ask the experts in domain naming for some professional and intelligent tips on how you can name your web site. These experts are basically adept and skilled in naming considering their years in the field.
4. You can buy a domain name and have it tested for a specific period of time before you finally get engaged with a longer commitment.
5. One of the best selling techniques that a lot of domain name enthusiasts use is that they mimic the names of highly successful sites. The rationale is that these popular sites have a high recall that mimicking would sound a good judgment.
Just like branding and choosing a name for your organization and every product or service that you introduce to the market, domain naming is a crucial part of your business as well. The impact of a good name can stem out to a lot of things - productivity, sales, revenue, life expectancy of the business, and some others. Therefore, since it plays an important role, then you must understand the 4 critical components that affect good naming:
• Domain name should not be too popular neither too unfamiliar. The name of the web site should stand in between a highly popular name and something which is least familiar. This is to ensure that you do not become part of a mere copycat name. When it is less familiar to people, then you cannot expect that you will be remembered by these net users.
• Domain name should contain an easy recall characteristic. You can come up with a something that is short and yet meaningful to what it stands for. This gives your name the ability to be easily recollected by anyone who made a visit on it.
• Domain names should be keyword-based. So much the better that it comprises of a keyword because it becomes a more search-engine friendly. It is important that you incorporate keywords that are relevant and essential to your website.
• Domain names should be something that talks about your website. This means that it should bear a name that is totally close to what the website is trying to convey and relay to its potential clients. Otherwise, when the name does not play any relevance at all with what your website is all about, then it gets to be useless and futile in the eye of the search engines.
Do you enjoy naming websites? Are you familiar with keywords that are being used by different people from various niches? Then you can create more money through domain name marketing!
Hundreds of people are currently focusing on this industry as it is proven profitable and downright uncomplicated. If you feel that this is the field where you can greatly succeed, these 7 exciting secrets will help you breakthrough with domain name marketing:
• Utilize keywords suggestion tools. By doing so, you will be able to learn the various words that are related to your main keyword that you can mix match to create a profitable name.
• Attach adjectives or common phrases on your domain names. If you are targeting ebusiness owners who sell computers, you can go with QualityPC.com, BestComputers.com, CheapComputers.com, etc.
• Register domain names that are short, easy to remember, target a certain niche, and sounds profitable. You can buy these for as little as $9 each. You can park them until the demand arises.
• Know how to price your domain names. Depending on the demands, you can sell them for millions of dollars. However, if the demand is too huge, you can auction them where you can sell them to the highest bidders.
• Buy expired ones and resell them. These names usually have established readership and they are easier to sell.
• Promote your domain names. Be proactive and take the initiative to offer them to your target market. You can do so by creating a website where you can showcase your domain names.
• Always be on the lookout for expired and new ones. There are hundreds marketers and in order for you to survive the stiff competition, you must always be the first one to discover and register profitable domain names.
Finding the perfect domain name for your business can be tricky. The name should be short enough to remember easily yet should describe your business. In addition, you need to be sure that the domain name is not in use by anyone else. You can test domain names easily through any domain hosting site.
• Use your own market research to help find a good name. Try brainstorming with your business associates to come up with a list of suitable domain names. Narrow your list down to several and then ask friends and relatives their opinion of the names. Sometimes the perfect name may not be the one you think it will be. Keep an open mind because the ultimate goal of the domain name is to help attract customers to your site. Once at your site, the web site needs to look good and do its job of selling your product or service.
* Your domain name should be short enough to remember
* Make it memorable - stay away from non-descript wording
* Your domain name should describe your company, product or service.
* The tone of your domain name should be tailored to your target audience
* Don't use names that are too cute or trendy as they won't last
* Find a name that sounds good
* Spell the name out to make sure it looks as good as it sounds
* Ask others for input and reactions once you find a name
* Your name defines you. Make sure it sounds professional.
* Names that are too long will not work well
* Stay away from awkward or phonetic spelling that can be confusing to potential customers.
* Practice typing in your potential domain names to see which ones are easier to type
* A shorter domain name will be easier to fit onto business cards and brochures
Here are 4 amazing and powerful steps to make more money through domain names:
1. Search for new keywords. Everyday, there are certain keywords that are being coined by either webmasters or online users that have the potential of being a great element of a domain name. Always be on the look out for these new keywords as they can be your greatest tools in making a website name that is not only popular but profitable as well.
2. Concentrate on a certain niche. It is always easier to provide service or product to a targeted market especially if you are an expert on a certain niche. This also applies to domain name marketing. To succeed in this field, pick at least 2 specialized niches that you are deeply passionate about so you will be able to come up with domain names that will become instant hit online.
3. Join forums and discussion boards. These are the perfect places where you can get domain name ideas from no less than your target market. Interact with other forum members and take note of interesting keywords or keyphrases that usually come up during discussions. Compile these words and mix and match them until you create an attractive domain name.
4. Learn the ropes of domain name marketing. Learn how to create, register, park, auction, and sell domain names for profit. Search and understand various tips and techniques that will let you create more money on this field.
5 proven ways in picking the most suitable domain name for your website:
1. Domain names can run up to 67 characters however, that doesn't mean that you have to use up all these characters. The shorter your domain name, the easier it would be for your visitors to type it on the search bar and less susceptible it would be for your potential clients to misspell it.
2. Avoid hyphenated domain names. Simply because, online users are not trained nor used to typing special characters on the search field. Some of the webmasters who have used this kind of domain names have reported that their potential clients were directed to their competitors.
3. Include major keywords or the name of your products. If you are selling bracelets, you can be assured that bracelet.com has already been taken. However, there is no need to fret. You can still use other domain names like braceletcollections.com, cheapbracelets.com, etc. that still has your main keyword.
4. Make sure that your domain name is easy to pronounce. This would greatly help if your visitors are recommending your website to their friends and family members over the phone or on their conversation. If your website is hard to pronounce, your potential clients will surely be lost in the World Wide Web.
5. Avoid words that have same last and first letters. Domain names like WatchHub.com, CarRental.com, and WeddingGown.com are susceptible to spelling errors and might take your potential visitors to your competitors' website.
What name you Find is an important part of your overall marketing plan. It should be relevant to your business and easy to remember. Keep in mind that your domain name is your internet identity, so choose wisely.
A domain name is much easier to remember then a bunch of numbers or letters, think of it as the text name that relates to your IP address. When your name is typed into a browser the name server associates it with an IP address and your website is displayed by the browser.
So what name should you pick?
Some things to take into consideration are:
1. Is it easy to remember? Can someone type it in from memory?
2. It should be easy to spell and should not contain more then 3 words.
3. If possible, use keywords in your name. Your domain name should relate to your business.
4. Do not use numbers or hyphens.
5. Stick with a .com extension if possible.
Keep it simple.
A well planned domain name is the first step to a successful marketing campaign. Three basic steps that you can take to make sure your name is marketable are:
Step 1: Make a list of words that relate to your business. Then remove any words that are longer then 10 characters. You can also use phrases if they are short and easy to remember. There should be no spaces in the phrases. Once you have your list check to see if your possible domains are available.
Step 2: Go to any domain registrar and search for the names on your list to see if they are available. GoDaddy is an excellent place to begin. A list of alternatives will appear for those names that are not available. Go through all the names on your list and once done you will then have a list of possible domains for your business.
TIP: For business websites try and find relevant domain names with an extension of .com only. This extension is well known and is considered the default extension that people use if they do not know the correct one. Try not to overdue it and buy every known extension. When you are just beginning remember that domain fees are yearly so consider the lifelong cost of a good domain. For most of us one is enough.
Step 3: Once you know which names are available go to GoDaddy and register the names of your choosing.
TIP: Do not pay for hosting if you already have a website set up! Forward them.
Here is the cheapest ($10/year) and easiest way to set up forwarding of a domain name:
- Go to GoDaddy and register a domain name of your choosing. This is an easy step-by-step process. Just make sure you do not sign up for any extras that they offer you. The final price should be about $10.19.
- Once you have completed registration (you will receive an email with your information), sign in to your GoDaddy account and go to "My Domain Names" under the "Domains" tab.
- Next click "Domain Forwarding" and then click on your domain name.
- Select "Enable" and then enter the URL of your existing website in the box. Click OK.
I have come to the conclusion that the longer I hold something the more it is going to be worth. Just look at three-letter .com's, .net's, .org's, .us's, and .biz's. There are zero left "out in the wild" to be registered. (Three letter domains I am talking about here, not three-character domains, though all three-character .com's have been registered as well).
These three-letter domains always go for, well, let's just say much more than the registration fee. regardless of the extension.
As the value of good generic names keeps increasing, there is very little reason to sell your domains names at this stage at the game. Yet, people do. You would do well to learn one thing concerning the domain name market very early:
• PATIENCE. If you are eager to spend money then there will be sharks salivating and lining up, happy to take it from you. The point is, that you don't want to spend money just to spend it, you need to make sure the buys you are making are quality buys.
However, if you do come to a time and place that you want to sell your domain name, you need to keep a few things in mind.
If you are going to make a business out of domains and you are going to open your own company, you need to make enough to pay any taxes that may be incurred. This is a big area of debate and I'm not a tax expert, so consult your tax adviser.
You obviously need to make enough to cover the original purchase price, but you may also need to factor in other expenses such as renewal fees, how much PayPal, escrow fees (Sedo.com or other escrow company) are going to take from you when you make the domain sale.
Can your domain names make more money if you wait a bit longer for a different person who may want this more?
Is there a big enough market to where other people would be willing to buy this name so they had an "edge" on the competition?
Or are you selling to a "reseller"? (a person just as yourself who is buying the name to hold and resell later).
Is it really the "right" time to sell your domain, if you wait will the product/service/etc become more widely known or will the domain bring in more traffic?
Do you really even "need" to sell or do you just want to? You may need money for other ventures, but if you don't, then what is the point?
Is it an offer that you just cannot refuse?
We have had offers on domain names that we could not refuse before, it's not common but it happens. If we had just registered about 20 .us domain names and shortly thereafter someone got a hold of me and offered $500 off the bat for one of them. Considering that I just registered the domain name, and the mere fact that the .us market has really not picked up, it was probably a good decision to sell. We sold them the domain for $500 total. That sale paid for the purchase of the other 19 .us's and also the renewal fee for them along with some money to spare.
In a case like the above, unless what you just registered is a true gem, there is probably no reason to decline the offer. But before you sell make sure a transaction will even be worth your time. If the same guy came to me and said he would have given me $40 for the domain name (and that would be as high as he would go), then there would have been very little reason for me to sell.
Remember, your time is worth money too. However, if you are a "time" person, then these are the types of sales you need to target and you need to target them over and over again until you reach a healthy base with domain name parking revenue. Once you become a "money" person, these types of things are not worth your time at all in the slightest. Remember, you want to become a money person as soon as possible.
Many people now-a-days are looking towards domain names as an investment. With the stock market bouncing around, and the US dollar weak, domain name investing can be a very lucrative idea. In fact domain investments have gone under the radar for most people the last 10 years, even though over the last five years the domain name market averages an 80% annual increase in value.
• In the last 3 years alone the average LLL.com (L="letter") such as TFJ has gone from $1500 in 2004 all the way to $8500 in 2007. Thats an amazing increase in value. Even the country code top level domains are increasing at extremely fast paces. .cn, .fr, .es, .de, and .in are leading the way. Having said this, .com's will always be the charm of any domain investment portfolio. When anyone in the world thinks of a website they immediately think of .com. The growth of other domain extensions like, .net, .us, .biz, .org, and country codes will only increase the value of the .com version. If a domain such as xyz."in" starts getting traffic, it is only natural that a large portion of people looking for xyz."in" will type in xyz".com" instead. Why? Because .com is automatically associate with the internet. All the largest companies use .com as their extension.
• What does this mean for the future of the .com domain industry?
• Well, in my opinion, .com's even with multiple keywords such as "refinancemyhousenow".com will continue to warrant huge prices. There are 6 billion people in the world, and only a limited number of possible .com domains out there. The 3 character .coms will continue to increase in value as they are excellent for company initials. 4 character .coms will also increase at a faster pace then the rest of the market. I personally like the "Number followed by a 3 letter word or abbreviation" .coms. An example would be 4her.com. These are easy to remember, yet there are literally thousands of these left to be registered. Everyone quickly went after the LLLL.coms while avoiding the NLLL.com's.
• Overall opinion of the domain market:
• Although we can't continue to have 80% yearly gains in a limited market, forever, I do feel that 50-60% gains for the next 5-7 years is a good bet. Only about 1 billion people are online worldwide, representing only 16% of the population. In addition to this, out of the 1 billion people online, only about 1-2% have their own website and or domain name. Look forward 10 years, when the internet is accessible in even the most remote areas of the world by people who can not afford it today. Nearly every person on the globe will have a website of their own to share photos, information, selling products, or just communicate with the other 6 billion people online. When this time comes the domain name marketplace will exploded with transactions.